Truth be known, most web sites do little to help their company's bottom line. Not because the web is an unfertile marketplace, but because most web sites are lacking key components. Proper application of:

is what separates typical web sites from performance-driven producers. This is what separates a Smoking Mouse web site from the rest.

Our Standard Web Site package is ideal for smaller start-up companies and independent contractors. The Standard Web Site package starts at just $299 and includes the following:

• Custom Design : No Templates
• 1 initial design, 1 revision
• Up to 5 static HTML pages
• 1 dynamic contact / lead generation page
• Consultation from your own Project Manager
• Much more!

Our Professional Web Site package is geared towards established small businesses who are looking to improve their online presence. The Professional Web Site package starts at just $599 and includes the following:

• Custom Design : No Templates
• Up to 2 initial designs, 2 revision
• Up to 10 static HTML pages
• 1 dynamic contact / lead generation page
• Consultation from your own Project Manager
• Search Engine Submission to Google, MSN and Yahoo
• Much more!

BEST SELLER!!!
Our Corporate Web Site package is geared toward established small - medium businesses who are looking to improve their online presence. The Corporate Web Site package starts at just $999 and includes the following:

• Custom Design : No Templates
• Up to 2 initial designs, 2 revision
• Up to 20 static HTML pages
• 1 dynamic contact / lead generation page
• e-Commerce integration
• Flash headers and page elements
• Press Release to major news sources - Greatly increases rankings
• Consultation from your own Project Manager
• Search Engine Submission to Google, MSN and Yahoo
• 1 month maintenance included
• Much more!

BEST VALUE!!!
Our Executive Web Site package is geared toward established small businesses who are looking to improve their online presence. The Executive Web Site package starts at just $1499 and includes the following:

• Custom Design : No Templates
• Up to 2 initial designs, 3 revision
• Unlimited HTML pages with ASP, AJAX, JAVA, XHTML and DHTML integration
• 1 dynamic contact / lead generation page
• e-Commerce integration
• Flash intro, headers and page elements
• Content Management System integration
• Press Release to major news sources - Greatly increases rankings
• Consultation from your own Project Manager
• Search Engine Optimization
• Search Engine Submission to Google, MSN and Yahoo
• 2 months maintenance included
• Much more!

Whether you need a logo, print collateral, or even an entire trade show booth, Smoking Mouse's creative staff will make you stand above the rest.

Our expertise with print and other traditional advertising media provides Smoking Mouse with a unique perspective. We don't view your web site and multimedia in a vacuum. We offer a big-picture balance assuring that your message is communicated effectively through the most efficient channels.

Smoking Mouse places a strong emphasis on the importance of Brand Management. It is paramount from the get-go that branding be in place before we start any project. One of the first questions you might hear us ask at the beginning of a project is "do you have a logo?" or "does your current logo represent your company well?"

Some people distinguish the psychological aspect of a brand from the experiential aspect. The experiential aspect consists of the sum of all points of contact with the brand and is known as the brand experience. The psychological aspect, sometimes referred to as the brand image, is a symbolic construct created within the minds of people and consists of all the information and expectations associated with a product or service.

People engaged in branding seek to develop or align the expectations behind the brand experience, creating the impression that a brand associated with a product or service has certain qualities or characteristics that make it special or unique. A brand is therefore one of the most valuable elements in an advertising theme, as it demonstrates what the brand owner is able to offer in the marketplace. The art of creating and maintaining a brand is called brand management.

Careful brand management, supported by a cleverly crafted advertising campaign, can be highly successful in convincing consumers to pay remarkably high prices for products which are inherently extremely cheap to make. This concept, known as creating value, essentially consists of manipulating the projected image of the product so that that the consumer sees the product as being worth the amount that the advertiser wants him/her to see, rather than a more logical valuation that comprises an aggregate of the cost of raw materials, plus the cost of manufacture, plus the cost of distribution. Modern value-creation branding-and-advertising campaigns are highly successful at inducing consumers to pay, for example, 50 dollars for a T-shirt that cost a mere 50 cents to make, or 5 dollars for a box of breakfast cereal that contains a few cents' worth of wheat.

A brand which is widely known in the marketplace acquires brand recognition. When brand recognition builds up to a point where a brand enjoys a critical mass of positive sentiment in the marketplace, it is said to have achieved brand franchise. One goal in brand recognition is the identification of a brand without the name of the company present. For example, Disney has been successful at branding with their particular script font (originally created for Walt Disney's "signature" logo), which it used in the logo for go.com.

Consumers may look on branding as an important value added aspect of products or services, as it often serves to denote a certain attractive quality or characteristic (see also brand promise). From the perspective of brand owners, branded products or services also command higher prices. Where two products resemble each other, but one of the products has no associated branding (such as a generic, store-branded product), people may often select the more expensive branded product on the basis of the quality of the brand or the reputation of the brand owner.

There are several ways to get word out about your company, product or service. We have found that a well balanced mix of online and traditional marketing help improve your brand awareness to current and potential customers.

We can develop a number of campaigns that suit your company's needs with implementation of PPC (pay per click) marketing, e-blasting, affiliate programs, Google Advertising, media kits, presentation kits, brochures, flyers and posters to name a few.

Our search engine marketing services are customized to meet your goals and objectives. There are several factors that will influence the cost and time required to market your site in the search engines. These factors include your competition, how much marketing you have already done for your site, your web site’s content and theme, your business objectives, and of course, your search engine marketing budget.

Our search engine optimization services improve the volume and quality of traffic to a web site from search engines via “organic” search results. The organic search results are the ones that pull up in the main body of the search results page. Studies have shown that these organic search listings are clicked on more often than the sponsored search listings–which is why it is so crucial that companies optimize their web sites for the best possible placement. Our SEO process is based on over 10 years of research and experience getting our clients‘ sites to the top of the search engines.

We analyze your web site analytics reports to determine which keywords and search engines are driving traffic to your site, and which of those keywords convert to a new customer. This type of data helps us understand what is working and make the necessary adjustments to fully optimize your search marketing campaigns.

Learn more about where your visitors come from and how they interact with your site. You'll get the information you need to write better ads, strengthen your marketing initiatives, and create higher-converting web sites

WHERE TO BEGIN

If you would like to inquire further about our services or would like to set up a FREE consultation, please visit our contact page.